Ken Burnett’s archive on SOFII

Wel­come to the Ken Bur­nett archive! This is a repos­i­to­ry of all the words and wis­dom of SOFII’s founder, a man with over 45 years’ (sor­ry Ken) expe­ri­ence in fundrais­ing, char­i­ties and social change. Draw­ing on his exten­sive web­site, www​.ken​bur​nett​.com and many oth­er pub­lished sources, we’ll bring you rec­ol­lec­tions, thought pieces and case stud­ies from a stel­lar career in the sector.

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December 05, 2023

Commission on the Donor Experience (CDE) project 6: the use and misuse of emotion

With six sections and more than 40 individual components, CDE project 6, the use and misuse of emotion, is truly massive. SOFII had added all the content and linked it together for easy access, but still the best place to access CDE project 6 is via the full contents list, here.

Ken’s fundraising for SOFII

Matched fund­ing chal­lenge has dou­bled dona­tions for Ken Burnett’s 500-mile quest


Ken Burnett is author of Relationship Fundraising and other books including The Zen of Fundraising, (Jossey-Bass Inc, San Francisco, USA). The Tiny Essentials of an Effective Volunteer Board and Storytelling can change the world, both published by The White Lion Press, UK. In 2021, he wrote and published a book about campaigning fundraising, The essence of Campaigning Fundraising in 52 exhibits and 199 web links.

Ken co-founded SOFII with his late wife Marie in 2007 and served as a trustee before retiring from the SOFII board in 2022. A new 3rd edition of Ken’s classic work Relationship Fundraising will be published in 2024. Get your copy here.

About the author: SOFII

The SOFII collection aims to be the most comprehensive, best organised, and most inspiring collection of fundraising related content from around the world.

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