CDE project 23: small charities

This project is intended to give a starting point to allow any charity with limited resources to easily look at some of the most important parts of the output and to suggest some of the areas where charities with small or sole fundraisers might look at interpreting some of the output’s recommendations. It is not intended to replace reading and interpreting each project.

CDE project 23: part 1 - project 1 - 6

1. The use and misuse of language 

2. Fundraising and vulnerability

3. Satisfaction and Commitment 

4. Thank you and welcome

5. The supporter's journey

6. The use and misuse of emotion

CDE project 23: part 2 - project 7 - 10

7. Companies

8. Trusts and foundations

9. Major donors

10. Legacies

CDE project 23: part 3 - project 11

11. Communication with individual donors

11a. Mass Media

11b. Direct Mail

11c. Digital

11d. Community fundraising

11e. Telephone fundraising

11f. Face to face fundraising

CDE project 23: part 4 - project 12 - 17

12. Inspirational creativity

13. Giving choices and managing preferences

14. Getting the right people as fundraisers

15. The role of trustee boards and senior management

16. A distinctive service culture

17. Leadership

CDE project 23: part 5 - project 18 - 22

18. Supporters as advocates

19. Evidence of impact and effectiveness

20. Fundraising investment

21. Working with suppliers

22. Media relations and the public face of charities

CDE Contents

List of all the CDE project summaries and where to find them on SOFII.