CDE: the donor experience project
CDE project 8 section 4: appendix 1 - case studies
by The Commission on the Donor Experience
A selection of case studies that illustrate the content of CDE project 8: trusts and foundations.
Read moreCDE project 17 section 2.1: introduction
by The Commission on the Donor Experience
‘It’s about giving and engaging people, it’s this lovely virtuous cycle where you get to give money, and you get to do something yourself that actually makes a difference.’
Read moreCDE project 19 section 4: test as you go
by The Commission on the Donor Experience
Surveys give us an idea of claimed behaviour while actual behaviour can be different in practice. So it's important to test the results.
Read moreCDE project 18 section 3: action 1 - understand the paradigm shift
by The Commission on the Donor Experience
Putting the principles & actions into practice.
Read moreCDE project 13 section 3: the theory
by The Commission on the Donor Experience
Action, conflict (problem) and resolution (solution). Three simple steps at the heart of how we communicate. And in fundraising terms, three steps which bring the donor and the charity together for mutual benefit.
Read moreCDE project 11c digital section 1: the approach
by The Commission on the Donor Experience
Digital, mobile and email fundraising did not feature a great deal in the Etherington report of 2015 - or the maelstrom of media focus following the tragic death of Olive Cooke.
Read moreCDE project 9: putting the principles and actions into practice - part 2
by The Commission on the Donor Experience
Deciding whether major donor fundraising is really right for your organisation.
Read moreCDE project 11c digital section 2 part 1: putting the principles and actions into practise
by The Commission on the Donor Experience
Technological innovation and its use for charity - Understand and design based on donor preferences - Online Journeys
Read moreCDE project 22: the approach - consolidate the evidence
by The Commission on the Donor Experience
In addition to the Charity Commission’s own trust-tracking, research studies from nfpSynergy, CAF, Britain Thinks (for CharityComms and NCVO) and New Philanthropy Capital were all reviewed.
Read moreCDE project 1 section 4: communicate values, and do it consistently.
by The Commission on the Donor Experience
Part four of CDE's series on good practices plus examples of common misuses to help fundraisers use language appropriately so they can swiftly yet significantly improve the donor experience
Read moreCDE project 11c digital section 2 part 2: putting the principles and actions into practise
by The Commission on the Donor Experience
Usability - General website usability - Accessibility - Language use - Storytelling - Storytelling and conversations
Read moreCDE project 14: appendix 1
by The Commission on the Donor Experience
Here is the full lists of attributes of a donor-focused fundraiser drawn from the surveys and focus groups we conducted.
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