CDE: the donor experience project

CDE project 1 summary: the use and misuse of language

by The Commission on the Donor Experience

This project will share good practices plus examples of common misuses to help fundraisers use language appropriately so they can swiftly yet significantly improve the donor experience.

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CDE project 1 section 1: rethink language to reflect, respect and engage with the views and feelings of supporters

by The Commission on the Donor Experience

So often people in business inadvertently use language inappropriately, whether as insider speak, jargon, acronyms or just with insufficient thought, consideration or respect. This project will share good practices plus examples of common misuses to help fundraisers use language appropriately so they can swiftly yet significantly improve the donor experience.

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CDE project 7 summary: companies

by The Commission on the Donor Experience

This project will consider all aspects of the evolving field of corporate partnerships from the perspective of the donor - including directors, senior managers, selection panels and staff to identify ways of enhancing the experience to the benefit of all involved.

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CDE project 14 summary: getting the right people as fundraisers

by The Commission on the Donor Experience

This project will consider the attributes that donors expect to see in the fundraisers they deal with and how recruiting specifically with those attributes in mind will significantly improve the donor experience.

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CDE project 11 summary: communication with individual donors

by The Commission on the Donor Experience

Project 11 is made up of six different sub projects investigating how the donor experience can be enhanced via different channels commonly used in communicating with individual donors.

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CDE project 10 summary: legacies

by The Commission on the Donor Experience

This project will look at the strengths and weaknesses of the current model of legacy fundraising and identify how we make sure that people feel encouraged to include charities in wills.

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CDE project 3 appendix 2: frequently asked questions

by The Commission on the Donor Experience

In our research (see Appendix 4), several people mentioned barriers to measuring how their donors feel. This section lists the most common of these and gives our advice.

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CDE project 3 appendix 3: sample questions

by The Commission on the Donor Experience

A quick Google search will bring up many sample questionnaires, but for ease we have included a couple here.

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CDE project 3 appendix 4: survey findings

by The Commission on the Donor Experience

Fundraisers were surveyed about the extent to which the fundraiser measured how their donors feel, how they used the findings (if they did) and what barriers they have come across.

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CDE project 3 appendix 5: Glossary and appendix 6: sources of further information

by The Commission on the Donor Experience

 Glossary and Sources of further information

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CDE project 17 summary: leadership

by The Commission on the Donor Experience

Building on previous learning this project will define what makes great fundraising leaders and what leadership they need from their senior management colleagues and their board if they are to deliver the competent, motivating leadership that will sustain and direct the new style of fundraising that is evolving in Britain.

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CDE project 8 summary: trusts and foundations

by The Commission on the Donor Experience

Trusts and foundations are significant donors to charity but while most operate in ways substantially different from individual donors they have distinct needs in terms of requiring an exemplary and rewarding donor experience for trusts and their staff. This project will seek to define the best ways to deliver that experience for any trust or foundation.

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