Foundations of Fundraising
Are you asking for gifts personally, face-to-face?
by Simone Joyaux
Simone Joyaux has a wealth of experience in how to talk to donors and asks a very pertinent question: are you asking for gifts personally, face-to-face?
Read moreSOFII stars: great fundraising writers
by SOFII
We’ve once again delved into our archive to bring you a collection of inspirational SOFII Stars, this time focusing on great fundraising writers. From the great George Smith to advertising legend David Ogilvy via Indra Sinha and Karin Weatherup, we’ve gathered the best fundraising writers together to share their unique insights and advice.
Two days in Dublin: fundraising inspiration in Ireland’s capital – part three
by Joe Burnett
In the third part of our report from Dublin, we cover a brilliant panel debate on the serious gender imbalance in fundraising. We also bring you a report on Norwegian website expert Beate Sørum’s insightful presentation.
Read moreTwo days in Dublin: fundraising inspiration in Ireland’s capital – part two
by Joe Burnett
In this report we look at two sessions from Australia-based data and dm expert Sean Triner on mid-level donors and legacies and governance guru Simone Joyaux’s rallying cry for creating extraordinary experiences.
Read moreSOFII stars: treasures of legacy marketing
by SOFII
Our selection of SOFII stars this time centred on treasures of legacy marketing. Exhibits and articles include Greenpeace Sweden’s legacy commercials, a University of Oxford legacy brochure, the NSPCC’s approach to legacy training and Mal Warwick giving us the facts on legacy giving, amongst a wealth of ever essential reads.
SOFII stars: a selection of fantastic events from around the world
by Joe Burnett
Here are links to 12 fundraising events that raised money in innovative and exciting ways, from huge viral campaigns to small but successful projects that exceeded expectations and transformed people’s lives.
Read moreWomen’s Aid: Look At Me interactive billboard
by SOFII
An innovative billboard campaign hoping to open a few blind eyes to domestic violence with a novel use of facial recognition technology.
Read moreTrillium Gift of Life Network: ‘bucket list’
by SOFII
This is a great public awareness campaign with interactive use of social media and appropriate targeting.
Read moreAid to Children and Adolescents at Risk Foundation ANAR: secret anti-abuse message
by SOFII
Clever use of lenticular printing to send kids a secret message that adults can't see in these child-abuse poster ads.
Read moreEnabling volunteers to do the right stuff
by Simone Joyaux
Simone Joyaux is determined to help nonprofits get their governance right. In her latest article for SOFII she writes about the importance of enabling your volunteers.
The father of modern day fundraising: Harold Sumption
by SOFII
Ken Burnett was just 26 years old when he met Harold Sumption the man who would profoundly influence Ken's understanding of fundraising. In another of our occasional series, 'The most brilliant fundraiser I ever met' we have recollections from Ken, Giles Pegram and Pierre-Bernard Le Bas.
Read moreThe treehouse of knowledge – the 34 fundamental foundations of fundraising
by Ken Burnett
Of all the nuggets of essential fundraising knowledge buried within all the lists, books and articles ever written, which would be the one list, that you’d choose to hang directly above your space, your workplace? This is that list.
Read more
