The main areas of fundraising

What Donors Want - perhaps the most crucial podcast you’ll hear this month. Episode three.

by Rachel Stephenson Sheff

We bring you the third episode of I.G. Advisors' superb podcast What Donors Want in which you can hear a fascinating interview with Adam Askew, head of funding partnerships for Comic Relief.

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Really Ugly Sweater

by SOFII

In a novel twist on the traditional ugly Christmas sweater, SOS Children’s Villages Belgium came up with a fantastic idea that promptly captured the attention of thousands of potential donors.

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The best of the best of direct mail

by SOFII Contributors

We bring you the best of the best: 17 incredible packs that we feel every fundraiser should be aware of and learn from.

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Treasures from SOFII’s archives

by SOFII Contributors

Come and dive into SOFII’s extensive archive to discover superb direct mail campaigns from decades, even centuries, past.

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Wise words on direct mail

by SOFII Contributors

Experts discuss how to best create spectacular, inspirational and innovative direct mail campaigns that will connect with donors.

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Inside secrets of the copywriter’s art – the ‘how I wrote it’ series

by SOFII Contributors

Classic direct mail campaigns are explored and explained by the people who created them in this unique section of the DM showcase on SOFII.

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Saying thank you nicely, in a letter

by SOFII Contributors

Remembering to thank donors for their support is vital. Here are five direct mail ‘thank you’ campaigns that really made a difference.

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DM from the higher ed. sector

by SOFII Contributors

There is a lot of inspiration to be had when it comes to direct mail from some of our greatest institutions: universities.

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Inspiration from Canada

by SOFII Contributors

O Canada! Our friends in the second-largest country on earth provide us with some superb examples of great direct mail fundraising.

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Great ideas from the USA

by SOFII Contributors

From sea to shining sea fundraisers in the United States are leading innovators and inspirers, notably in the field of direct mail campaigns.

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