The main areas of fundraising
Charity e-commerce – learning from the best online shops in the sector
by Matt Smith
Fundraising, marketing and digital teams need to work together to improve charity e-commerce and offer a better user experience. Matt Smith shares examples from charities who are leading the way – delivering great customer support and ongoing communication. Read on to find out how you can turn a ‘transaction’ into a more meaningful supporter experience.
Read moreLegacy seeds
by John Lepp
‘The ‘past’ truly can be a part of a glorious future’ – John Lepp explains why sprinkling some legacy seeds in your donor communications can lay the groundwork for future success.
Read moreEverything IWITOT
by SOFII
This is your one-stop shop for all the latest on SOFII’s I Wish I’d Thought of That (IWITOT). If you want to attend an event, become a speaker, host your own IWITOT or revisit a past event – it is all right here.
Read moreNational Trust for Scotland: ROOTS regular giving campaign
by Joe Nicholson
For membership organisations, recruiting regular givers isn’t always easy – but with a beautiful new regular giving product, the National Trust for Scotland certainly succeeded.
Read moreI just did my first round of grant assessing – here’s what I learned
by Vic Hancock Fell
After years of fundraising for small charities, Vic Hancock Fell found herself on the other side of the process – assessing grant applications. Find out what Vic learned and what changes she’ll make when she writes her next application for a trust or foundation.
Read moreFundraisers, are you ready for a potential cyber attack?
by Jack Steadman
Jack Steadman, chief technology strategist at agency Blue State, shares some crucial steps that he believes could help your organisation maintain cyber security and protect donor data.
Read moreThe Church of Jesus Christ of Latter-day Saints: Giving Machines
by Liz Attfield
Imagine using a vending machine, not to get chocolate or a drink, but instead to donate to a worthy cause. It’s possible! This fundraising idea is simple, effective and makes donating easy. Keeping reading to discover more about this unique and successful campaign.
Read moreImprove your supporters’ online experience to raise your fundraising results
by James Herlihy
James Herlihy of Dutch agency Mindwize shares his essential steps for avoiding a poor online experience for donors. He also gives his advice on how to power yourself to fundraising success.
Read moreMennonite Central Committee Canada: Tigray, Ethiopia crisis appeal
by BuildGood
Mennonite Central Committee (MCC) Canada wanted to help refugees of the Tigray crisis in Ethiopia, but they’d only just finished an appeal for victims of the war in Ukraine. Would their kind donors be willing to give again so soon? Find out what happened next, here.
Read moreStop f***ing about with your logo and stick to fundraising instead
by Mark Phillips
Mark Phillips of Bluefrog Fundraising explores the potential negative impacts of a major charity rebrand and explains why good fundraising is where your emphasis should be.
Read moreThe Distinguished Gentleman’s Ride: Riding for a cause
by SOFII
The Distinguished Gentleman’s Ride (DGR) combines fun with a good cause. This growing organisation that has been running excellent events since 2012 and making a real difference to men’s physical and mental health.
Read moreLar da Menina: ‘Blessed Beetle’ raffle
by João Paulo Vergueiro
Meet the wonderful fundraising nuns of Lar da Menina in Brazil, and pick up some tips from their unique and very successful ‘Blessed Beetle’ raffle.
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