Ver­i­ty 13: you inspire oth­ers to action.

Written by
Jerold Panas
February 11, 2014

A fundraising programme or project must be pursued with inspiration by the fundraiser.

It is important to note that as significant as it is, inspiration alone brings only passion and spirit to a programme. But without unyielding action it is lifeless.

If inspiration is the rudder, action is the engine that propels the programme. Inspiration must be combined with action in indefatigable proportions. I call this phenomenon: inspiraction. Add the word to your vocabulary!

To be successful, you must provide unlimited inspiraction. You are the spark that ignites the blaze.

About the author: Jerold Panas

Jerold Panas has been professionally involved in fundraising for over 40 years. He combines his understanding and experience with a special talent for strategic planning, major gifts and volunteer development.

He is a frequent speaker at conferences and seminars and a regular contributor to professional journals. Dr Panas is regarded as an author of particular note and his books are considered amongst the most significant in the field.

In 2013, he received the coveted lifetime achievement award for his contribution to philanthropy and fundraising. In 2011, the Cultural Office of Mexico cited him for his contribution to the nation’s philanthropy.

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