The main areas of fundraising
Inside secrets of the copywriter’s art – the ‘how I wrote it’ series
by SOFII Contributors
Classic direct mail campaigns are explored and explained by the people who created them in this unique section of the DM showcase on SOFII.
Read moreSaying thank you nicely, in a letter
by SOFII Contributors
Remembering to thank donors for their support is vital. Here are five direct mail ‘thank you’ campaigns that really made a difference.
Read moreDM from the higher ed. sector
by SOFII Contributors
There is a lot of inspiration to be had when it comes to direct mail from some of our greatest institutions: universities.
Read moreInspiration from Canada
by SOFII Contributors
O Canada! Our friends in the second-largest country on earth provide us with some superb examples of great direct mail fundraising.
Read moreGreat ideas from the USA
by SOFII Contributors
From sea to shining sea fundraisers in the United States are leading innovators and inspirers, notably in the field of direct mail campaigns.
Read moreDirect mail from the UK
by SOFII Contributors
From Friends of the Earth to Greenpeace, the RSPB to Mencap: a collection of the best direct mail campaigns from the UK.
Read moreEuropean ideas worth swiping
by SOFII Contributors
Get your passports ready as we travel around Europe to explore some of the great direct mail ideas currently working wonders across the continent.
Read moreDirect mail from Africa and Asia
by SOFII Contributors
Four essential campaigns showcasing the innovation and skills of organisations in Africa and Asia.
Read moreGreat ideas from Down Under
by SOFII Contributors
We look at great campaigns and novel ideas from the wonderful shores of Australia and New Zealand.
Read moreIslamic Relief: ‘Saving lives isn't easy’ video
by Joe Burnett
A funny, intelligent video (featuring star in the making Yusuf) demonstrates the complexity of international aid and why organisations such as Islamic Relief are so important in the global fight against poverty.
Read moreEnhance your online fundraising abilities in four steps
by Sarah Daren
In her second article for SOFII Sarah Daren shares her experiences of building successful crowdfunding campaigns and provides four key pieces of advice to make your online giving platform successful.
Read moreHow MQ’s brilliant faith in relationships is launching them into sustainability
by Rachel Stephenson Sheff
The major donors showcase: a great story from UK mental illness charity MQ shows the power of maintaining close relationships with donors.
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