SOFII

Discover how efforts by the International Committee of the Red Cross (ICRC) proved decisive in helping the victims of a brutal conflict.

The Distinguished Gentleman’s Ride (DGR) combines fun with a good cause. This growing organisation that has been running excellent events since 2012 and making a real difference to men’s physical and mental health. 

From the supporter experience edition of I Wish I’d Thought of That (IWITOT) comes a great story of an organisation showing just what providing a brilliant supporter experience means.

Ally Smith of fundraising technology company Fundraising KIT shows you how to create a donor journey map and shares why they’re important to your fundraising strategy.

Mark Phillips of Bluefrog Fundraising explores the potential negative impacts of a major charity rebrand and explains why good fundraising is where your emphasis should be.

Discover a useful free guide to maximising your major donor fundraising potential. This guide is available in both English and Spanish.

At the FINZ Conference IWITOT session in 2020 Laura Golland shared how Planned Parenthood fought back against Mike Pence’s anti-abortion plans and raised vital funds – all while he attempted to defund the organisation. 

By asking a simple question of their donors and sharing the responses in later communications, a small Irish charity provided inspiration for all fundraisers.

Sorry if this series offends. It’s meant to provoke, challenge the blinkered and encourage improvement. And its author Jeff Brooks could have said, the world’s stupidest short nonprofit ad. It’s difficult to see how anyone imagined this ad would be a good idea. Well, actually, it’s difficult to see, period. As Jeff says, ‘Get real…’