The main areas of fundraising
Anne Frank Trust UK: the ‘thirteen-in-13’ campaign
by SOFII
Seventy years before social media, a 13-year-old girl changed the way we see our world forever. Now the Anne Frank Trust in the UK has started a campaign to encourage young people with a thirteenth birthday in 2013 to write to the prime minister, David Cameron, to tell him what kind of world they would like to see.
Read moreSaint Demetrios: Greek festival
by SOFII
Each year St Demetrios Greek Orthodox church in Seattle, USA traditional festival is run entirely by volunteers - including some excellent fundraising.
Read moreThe UK donor commitment study. And why it could be worth thousands of pounds to you and your cause
by Ken Burnett
An open letter from SOFII’s managing trustee announcing a free SOFII/ Agitator webinar of some importance.
Read moreThe Orangutan Protection Foundation: adopt an orangutan
by SOFII
A successful adoption programme is wholly reliant on a steady stream of progress updates. This is the means by which we build donor loyalty and is the key to maintaining that all-important loyalty on which charities rely and thrive.
Read moreAching Arms: teddy bears member-get-member scheme
by SOFII
The story that was voted best of all at SOFII’s 2013 Once Upon I Wish I'd Thought of That event.
Read moreJersey Hospice Care: million pound lottery (MPL)
by SOFII
With a guaranteed income of £500,000 every year from this event alone, this is a great example of taking a successful commercial idea and making it work for your charity.
Read moreSt Baldrick’s Foundation: shaving the way to conquer children’s cancer
by SOFII
This is a wonderful example of volunteer-led fundraising that demonstrates just how successful it can be when you choose an activity that everyone can take part in.
Read moreThe London marathon: a human race
by SOFII
This exhibit details the interesting history of one of the biggest and most iconic fundraising events of all time – the London marathon. In true SOFII tradition, the idea was borrowed from somewhere else, but aren’t they always the best ones?
Read moreOperation Christmas Child: the shoebox appeal
by SOFII
This festive exhibit is a wonderful example of how one person’s idea (and a lot of help from volunteers) can really make a difference. Operation Christmas Child has maintained constant success over the past 20 years.
Read moreChildLine: the Got Talent ball
by SOFII
This is event fundraising at its best. Raising almost £350,000, the ChildLine ball 2010 demonstrates some excellent fundraising techniques.
Read moreUnited Negro College Fund: David Ogilvy’s letter
by SOFII
Go back in time to meet one of the commuters who, in 1968, found this superb letter from David Ogilvy on the seat of the train taking him home to his comfortable New York suburb.
Read moreThe Medical Foundation: immortality auction
by SOFII
A durable, readily replicable fundraising idea. This concept from the Medical Foundation is not just simple it seems hard to imagine it not being a success in the right hands.
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