Great ideas from the USA

As with so many sec­tors, the USA often leads the way when it comes to direct mail fundraising.

Written by
SOFII Contributors
Added
August 31, 2018

About the author: SOFII Contributors

This article was contributed to by many wonderful friends of SOFII. If you would like to add your voice to this or any other SOFII section, please e-mail joe@sofii.org.

Recent Articles

A casa da árvore do conhecimento – os 34 fundamentos fabulosos da captação de recursos

Quais, de toda a sabedoria e experiência em captação de recursos de todos os tempos, são as joias mais preciosas, as coisas absolutamente mais importantes que todo captador de recursos em qualquer lugar realmente deve saber, desde o seu primeiro dia? De todos os pedaços essenciais de conhecimento enterrados em todas as listas, livros e artigos já escritos, qual seria a única lista, se houvesse espaço para apenas uma, que você escolheria para pendurar diretamente acima do seu espaço, do seu local de trabalho? Esta é essa lista. Ouro puro para captadores de recursos.

Read more

Celebrating Jerry Huntsinger – an exemplary fundraiser, writer, teacher and friend

There is a very special showcase on SOFII that you might not know about – but you really should. It contains oodles of fundraising wisdom and it’s called, quite simply, The Jerry Huntsinger Tutorials.

Read more

21 and ½ tips for writing better fundraising materials

Fundraising copywriter extraordinaire Lisa Sargent is back, with more essential advice on how to harness the power of your writing. In this article Lisa shares her tried-and-true checklist for better fundraising materials. Follow these tips and help ensure your donor communications shine... every time!

Read more

British Muslims are the most generous group in the UK – how can fundraisers engage them?

Blue State’s essential report shows that UK Muslims gave four times more in the last 12 months than UK average. Almost half are planning to give more to charity in the next year. Three in four have already donated to support individuals impacted by the war in Gaza. And one in two are open to giving their Zakat to charitable organisations. What does this mean for charities and fundraisers like you?

Read more

New study finds legacy giving has gained ground beyond boomer generation

Legacy giving is one of the largest sources of voluntary income for UK charities, but what are the latest trends in legacy giving? These new findings from a long-running benchmarking study provide vital insights for fundraisers – simply click to learn more.

Read more

Also in Categories