Fundraising Inspiration Advent Calendar 2016
Following the success of last year’s advent calendar, SOFII once again brings you fantastic fundraising ideas, one for every day of the month of December. We’ll add new links to this page every week until Christmas. Happy Holidays!
- Written by
- Joe Burnett
- November 16, 2016
One of the greatest authors in the English language, Charles Dickens, becomes the ghost of Christmas present, coming back from beyond to remind us of the importance of the passion and power of fundraising.
Dickens again features, alongside Peter Pan and a host of other characters as we celebrate the Great Ormond Street Children’s Hospital Wishing Well campaign.
A festive campaign in the form of Operation Christmas Child’s shoebox appeal, and a celebration of volunteer action.
Humber River Hospital Foundation introduce us to Humbert, a great character in their direct mail appeal.
Direct response fundraiser Jonathon Grapsas gives his musings on finding the ‘sweet spot’.
We wouldn’t have thought about the SOFII fundraising advent calendar without Laura Croudace of The Resource Alliance and she provides excellent lessons from a charity shop.
If you want to raise money, investing in fundraising is essential, as The Salvation Army demonstrated with their successful 2010 Christmas Appeal.
Arrels Fundació have come up with an excellent way to wear your heart on your sleeve to raise money and awareness of the growing number of homeless people in Barcelona
A quirky campaign from University College London features the head of 18th century philosopher Jeremy Bentham. It sounds weirder than it is, and it was hugely successful to boot.
Inspiration for small charities with Wood Green Animal Shelters’ Christmas campaign, with an innovative use of SMS resulting in new donors and gifts.
Simple ideas can produce spectacular results, as one charity demonstrated by wrapping Christmas presents for other people.
We love this exhibit: WWF UK’s Year of the Tiger Christmas appeal from 2009 is an example of a campaign tailored to fit different types of donor
The annual appeal letter made easy by top experts Jay Love and Tom Ahern of Bloomerang
Grandmothers in Canada reach across the Atlantic Ocean to lend help to their counterparts in Africa, with amazing results based on a series of small events.
UK homeless charity Crisis show how to go about corporate fundraising in a special and inspirational manner with their ‘Send a singer’ Christmas card challenge.
A classic campaign from 1925 that yielded a 100 per cent response rate from a major donor mailing. Truly incredible!
It’s the little things that go a long way with Farm Africa’s exemplary thank you letter and gift for donors.
Portuguese Red Cross’ store that sells hope offered people a chance to make a difference and learn more about the charity whilst enjoying a normal shopping experience. A wonderful idea beautifully executed.
A treasure preserved for 70 years: Great Ormond Street Hospital’s 1941 Christmas mailing
Virtual gifts that keep on giving from ActionAid, in a campaign only Father Christmas will dislike!
The David Suzuki Foundation put a humorous twist on the campaign to combat climate change by asking supporters to help save Santa Claus.
Who can say no to this campaign, as StreetSmart’s partner restaurants offer customers the chance to add a donation to their bill to fight homelessness? Fundraising innovation at its best!
Steven Dodds and Claire Jones from DMS give SOFII readers an insightful guide into how fundraisers can learn from street artists.
How do we make donors feel really special and how do they want to see us? SOFII asks the big questions all fundraisers should consider and comes up with some important advice.
UNICEF Sweden reignite the spirit of Christmas with some humorous and original takes on the nativity and a delightful visit to ‘The House of Goodness’.