SOFII stars: thank you, wel­come and well done.

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SOFII
Added
March 12, 2013

Saying thank you properly really is a golden opportunity for fundraisers. Here in this special edition of SOFII stars is all you need to know to make the most of it. Enjoy!

SOFII stars: everything you ever needed to know about the best fundraising opportunity of them all


SOFII's thank-you letter clinic, from Lisa Sargent. How to write a better thank-you letter (and why it matters)

WWF Canada: a welcome pack to show new donors they're appreciated

Greenpeace Australia Pacific: constructing a welcome process

ISRT: a thank-you letter and welcome pack on one sheet of paper

ActionAid's welcome to child sponsorship package: You and me together.

Station WNED, Buffalo and Toronto: thank-you card to a donor

Station WDCN, Nashville, USA: award-winning special thank you

Welcome's not always working: mystery shopping tests

NSPCC's Little Book of Change: every donor is special

Farm Africa: a thank-you letter with a gift

St Michael's Hospital Foundation: a special book to thank volunteers

In lieu of flowers: how to write lively memorial donation thank-you letters

Greenpeace UK's Rainbow Warrior III thank-you video

Send a Cow: a thank-you drive unites the organisation and their donors

Operation Smile special 'thank-a-thon' for loyal donors

GLFB Christmas card and thank-you card tests. Which worked best?

Specially for you: some thank you letters for you to swipe

And some more, for in-memoriam moments

'Any fundraiser who doesn't properly thank a donor is an idiot as well as rude.'

Jo Habib, author
Tiny Essentials of Raising Money from Foundations and Trusts

About the author: SOFII

The SOFII collection aims to be the most comprehensive, best organised, and most inspiring collection of fundraising related content from around the world.

Related case studies or articles

To ask or not to ask, that is the question when saying thank you to a donor

Find out what Sean Triner, co-founder and director, Pareto Fundraising in Australia and Lisa Sargent, principal at Sargent Communications, LLC in the USA have to say about this.

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How to write a better thank-you letter (and why it matters)

‘Dear Friend,’ the thank-you letter began... and it broke my heart. Don’t they know my name? I wondered. (It was on the cheque I sent them, after all.)

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Does thanking really work?

Thanking should be fun, colourful, vibrant, exciting and, above all, personal, says new, enthusiastic fundraiser Laura Croudace.

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